Visual encoding is the process of encoding images and visual sensory information. The four primary types of encoding are visual, acoustic, elaborative, and semantic. In other words, as a person experiences novel events or sensations, the brain “rewires” itself in order to store those new experiences in memory. Neural pathways, or connections between neurons (brain cells), are formed or strengthened through a process called long-term potentiation, which alters the flow of information within the brain. The hippocampus then analyzes this experience and decides if it is worth committing to long-term memory.Įncoding is achieved using chemicals and electric impulses within the brain.
Stimuli are perceived by the senses, and related signals travel to the thalamus of the human brain, where they are synthesized into one experience. The process of encoding begins with perception, which is the identification, organization, and interpretation of any sensory information in order to understand it within the context of a particular environment. “Recall” refers to retrieving previously encoded information. Once a file is saved, it can be retrieved as long as the hard drive is undamaged. At a very basic level, memory encoding is like hitting “Save” on a computer file. Once it is encoded, it can be recalled from either short- or long-term memory. Memory encoding allows information to be converted into a construct that is stored in the brain indefinitely.
Memory encoding allows an item of interest to be converted into a construct that is stored in the brain, which can later be recalled.
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